Nailing the Niche: How TechSalesOnly.com Became the Job Board for Tech Sales
A niche recruitment solution built to connect high-performing sales talent with the companies that need them most.
The Background
In the crowded landscape of job boards, TechSalesOnly.com identified an underserved niche: technology sales professionals. From SDRs to enterprise sales managers, tech sales teams operate differently — and they need a hiring platform that understands their rhythm. Founded with a singular focus, TechSalesOnly.com set out to build a dedicated job platform that would: • Streamline job discovery for candidates in tech sales • Simplify talent acquisition for recruiters and hiring managers • Provide a tailored experience unlike generic job sites By early 2023, they had a solid roadmap. What they needed was a development partner who could turn vision into execution, fast. Enter LabFox.
The Partnership
LabFox worked hand-in-hand with TechSalesOnly.com to translate business goals into a scalable product roadmap. A dedicated cross-functional team was assembled to deliver across:
UI/UX design
Full-stack development
Product management & delivery strategy
Key Features Delivered:
Multi-Tier Login Access
Custom login flows for candidates, recruiters, and admins with secure authentication and profile segmentation.
Resume Upload & Profile Management
Candidates could create rich profiles, upload resumes, and update preferences. Recruiters could post jobs, manage listings, and review applicants.
Smart Job Listings & Application Flow
An intuitive interface allowed candidates to explore curated job posts and apply directly.
Social Media Launch Strategy
LabFox led the initial LinkedIn and Twitter burst to drive awareness and platform adoption. Coordinated with TechSalesOnly's marketing team for consistent content and engagement.
User Research & Feedback Loop
Conducted structured interviews with early users: candidates, recruiters, and employers. Integrated findings into the roadmap for ongoing enhancements.
Tackling Challenges Together
While LabFox handled much of the overhead Sarus sought to avoid, the partnership was not without its hurdles:
Tight Deadlines vs. Deep Feature Set
LabFox helped prioritize the most business-critical features to go live with a functional MVP, while creating space for iterative post-launch updates.
Analytics & Data Privacy
Tracking user behavior was key — but so was maintaining trust. We implemented robust analytics solutions while adhering to privacy best practices and compliance standards.
Audience Building via Social
Growing a niche audience from scratch meant pairing technical delivery with a well-executed organic content strategy. LabFox helped coordinate social efforts to maximize early visibility.
The Result
By mid-2023, TechSalesOnly.com launched a fully functional prototype — complete with login access, profile creation, job listings, and application workflows. More than 200 live tech sales sales jobs were sourced to give the platform instant credibility and traction. Today, TechSalesOnly.com is carving out its space as the go-to job board for tech sales professionals. It's a clean, credible, and candidate-friendly platform built specifically for one of the most competitive hiring verticals in tech.
What's Next
With Lift-Pro successfully launched, Sarus is exploring next-gen features:
AI-driven job matching
In-app messaging between recruiters and candidates
CRM-style applicant tracking tools for hiring managers
The groundwork is laid for Sarus to scale into a category leader — and LabFox remains a key partner on that journey.
TL;DR – Quick Snapshot
Who They Are:
A niche hiring platform designed exclusively for tech sales professionals and the recruiters who hire them.
Challenges Solved:
- Accelerated MVP build on a tight timeline
- Feature prioritization for a high-functionality launch
- Social media-driven audience activation
- Privacy-first analytics integration
LabFox Delivered:
- End-to-end platform design & development
- Segmented login and user flows
- Resume uploads, job listings, and applications
- Social content coordination & growth strategy
Industry:
Recruitment Platform
Services:
- UI/UX Design
- Full-Stack Development
- Product Management
- Social Media Strategy
Timeline:
6 months
Key Outcome:
200+ live tech sales jobs at launch, establishing platform credibility
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